Business & Sales 📖 5 min read

Apollo.io vs Jasper: The Complete Comparison

Which business & sales tool is right for you? A detailed side-by-side analysis of features, pricing, and performance.

Key Takeaways
  • Price: Apollo.io starts at Free, Jasper at Free
  • Free tier: Both offer free tiers
  • Best for: Apollo.io → Sales teams | Jasper → Marketing teams
  • Features: 18+ features across 7 categories

Quick Comparison Table

Feature Apollo.io Jasper
Vendor Apollo.io Jasper AI
Starting Price Free Free
Free Tier Yes Yes
API Access Yes Yes
Web App Yes Yes
Mobile App No No
Best For Sales teams Marketing teams

Apollo.io vs Jasper Pricing

Here's how the pricing compares between both tools:

Apollo.io

Free Tier Available
Free Free
Basic $49/user/mo
Professional $99/user/mo

Jasper

Free Tier Available
Free Trial Free
Pro $69/mo

Features Comparison

Apollo.io Features

  • Web App
  • Ai Writing
  • Api Access
  • Lead Scoring
  • Crm Integration
  • Data Enrichment
  • Email Sequences
  • Contact Database
  • Browser Extension

Jasper Features

  • Web App
  • Templates
  • Api Access
  • Brand Voice
  • Image Generation
  • Seo Optimization
  • Browser Extension
  • Team Collaboration
  • Content Repurposing

Pros and Cons

Apollo.io

Pros

  • Large B2B contact database
  • 95% data accuracy rate
  • AI-powered prospecting
  • Good free tier

Cons

  • No built-in email warm-up
  • Shared infrastructure issues
  • Credit system can be confusing

Jasper

Pros

  • Brand voice training
  • Marketing-focused templates
  • Good for teams
  • SEO integration

Cons

  • Expensive
  • Learning curve
  • Output needs editing
  • Limited free tier

Who Should Use Each Tool?

Choose Apollo.io if you need:

  • Sales teams
  • Lead generation
  • B2B outreach
Learn more about Apollo.io →

Choose Jasper if you need:

  • Marketing teams
  • Content agencies
  • Brand consistency
Learn more about Jasper →

Final Verdict: Apollo.io vs Jasper

🤝 Both are excellent choices!

These tools have distinct strengths. Your choice should depend on your specific needs and workflow.

Bottom line: Use Apollo.io for Sales teams. Use Jasper for Marketing teams. Both are excellent business & sales tools in 2025.

What Are We Comparing?

Apollo.io

AI-powered sales intelligence and engagement platform with 95% data accuracy. Features extensive B2B contact database, automated outreach sequences, and predictive scoring for lead generation.

Apollo combines a massive B2B contact database with AI-powered sales tools. It helps find leads, enrich data, automate sequences, and analyze engagement with AI-assisted insights.

Jasper

AI marketing platform for creating on-brand content at scale. Templates for ads, emails, and more.

Jasper is designed for marketing teams, offering brand voice training, content templates, and campaign tools. It helps create consistent, on-brand content across all marketing channels at scale.

Frequently Asked Questions

What is the difference between Apollo.io and Jasper?

Apollo.io is ai-powered sales intelligence and engagement platform with 95% data accuracy. features extensive b2b contact database, automated outreach sequences, and predictive scoring for lead generation. Jasper is ai marketing platform for creating on-brand content at scale. templates for ads, emails, and more. The main differences are in pricing (Free vs Free), target users, and specific features offered.

Which is better: Apollo.io or Jasper?

Both tools excel in different areas. Apollo.io is best for Sales teams, while Jasper shines at Marketing teams.

Is Apollo.io free to use?

Yes, Apollo.io offers a free tier with limited features. You can upgrade to paid plans starting at Free for more capabilities.

Is Jasper free to use?

Yes, Jasper offers a free tier with limited features. Paid plans start at Free.

Can I switch from Apollo.io to Jasper?

Yes, you can switch between these tools at any time. Both are standalone services. Consider your specific needs for Sales teams vs Marketing teams when deciding.

Tools Compare
Written by Tools Compare Team

We test and compare AI tools hands-on. Our team has evaluated 100+ AI products to help you make informed decisions. This comparison was last verified on .

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