About Luma Ray3
Luma Ray3 represents a breakthrough in AI video generation as the world's first reasoning video model. Unlike traditional text-to-video generators, Ray3 can think and reason visually, handling complex action sequences with unprecedented realism and control. The model features native 16-bit HDR output, visual annotation capabilities that let you sketch directly on frames to guide movement, and a Draft Mode for rapid iteration. Ray3 excels at creating smooth, natural motion with consistent physics, making it ideal for professional content creators who need studio-quality results. The model processes both text and image inputs, offers self-correction capabilities, and integrates seamlessly with professional workflows through partnerships like Adobe Firefly.
Best For
Pros & Cons
Pros
- First reasoning video model with visual thinking capabilities
- Native 16-bit HDR and EXR output for professional workflows
- Visual sketching controls for precise movement direction
- Draft Mode generates previews 5x faster
- Superior motion quality with realistic physics simulation
- Adobe Firefly integration for professional adoption
Cons
- Higher credit costs for HDR and premium features
- Limited to 20-second maximum video length
- Steep learning curve for advanced features
Pricing Plans
- Limited monthly generations
- Draft resolution
- Lower priority processing
- Non-commercial use
- 3,200 monthly credits
- Full Ray3 access
- 4K upscaling
- High priority processing
- 10,000 monthly credits
- Full Ray3 access
- 4K HDR output
- High priority processing
- 10,000 fast credits
- Unlimited relaxed generations
- All Plus features
- High-volume content creation
Prices as of Jan 2026. Check official site for current pricing.
What People Say
From what I've seen it's really good, and the audio is also high quality. I think it's better than the Veo 3, but more verification is needed
10 years ago this would have been a vfx showcase reel from a major studio showing what they're capable of after months and months of work.
Absolutely incredible. That would take a classic production budget of around $250K and you guys brought it down to
then came luma ai, which handled perspective and camera depth. the motion felt fluid, like i was using a drone or dolly track. the final piece
FAQ
What is Luma Ray3?
Generate high-quality AI videos with Luma Ray3, the world's first reasoning video model featuring HDR output, visual sketching controls, and realistic physics simulation.
How much does Luma Ray3 cost?
Free • $8 Lite • $24 Plus
Is Luma Ray3 good for beginners?
It depends on your experience level. Check the features to see if it fits your needs.
What are the best alternatives to Luma Ray3?
Popular alternatives include Runway, Kling AI, Pika.
